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11i. More SEO Factors: Server IP Address

·         Most of the webs hosting companies don’t have their own servers – they’re just reselling one server’s space for example 160 Gb space to 160 different customers who are managing 160 different sites on the same server. These sites may include spam sites, black-listed sites, link farms etc.

·         If spam websites have been hosted on the same server as yours, search engine may devalue your website.

·         Try to get a dedicated unique IP Address for your web hosting provider.

·         If you’re managing some big sites – then try renting a dedicated server with dedicated IPs.

·         If your business has multiple web sites – and linking each other; then try to host them on different servers.

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