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9d. Web Site Submission: Pages penalized due to Sp@m – what are the reasons?
· Keyword stuffing · Invisible Text - spammers use keywords stuffing and change font color as background color. · Invisible Links – Don’t hide your links, if human visitors cannot see your links; they’re considered as spam · Tiny Text – that is unreadable by human visitors · Meta Refresh tag - The meta refresh tag allows those visiting a particular web page to be automatically taken to a new web page. · Meta Tag stuffing – add unrelated keywords in meta keyword and description tag that has nothing to do with actual site contents. · Page stuffing – duplicate or slightly different pages · Domain spamming / mirror site · Cloaking: Search engines will penalize your website if cloaking is found. This is when one content is provided to search engines and a different content is provided to web users. · Duplicate Contents: Avoid duplicate content from other websites. Search engines will usually place the oldest website first that had the duplicate content. Search engines like original and unique contents.
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