|
Dubai: Social Media Marketing Strategies Workshop 2008
Dubai, UAE
on Sunday, December 7, 2008
Overview
| Benefits |
Agenda
Past Internet Marketing Workshops |
Upcoming Workshops & Seminars
Who should attend
| Who has already attended | About the Speaker
Registration Info |
Register
Online | Venue & Timings |
Contact Us
Overview:
How to Effectively Use Social Media
for Search Marketing Campaigns
Over the past year, social media has experienced a virtual
explosion and has become a major piece of the search marketing
puzzle. Companies are amazed by the influence that social media is
having upon the industry and and want to understand how to use it
effectively. From capturing traffic and links, to effectively
converting the traffic, there are many aspects of social media that
need to be considered. Figuring out which type of social media is
right for your business is another factor in the search marketing
mix. Do you sacrifice your steady customer base for a 1-day hit of
traffic from Digg or do you focus on a more targeted blog or forum
audience and educate them about your services and/or products? How
do you combine this with your PPC and SEO efforts? All of this and
more is covered in this course.
Social Media Marketing Strategies
Workshop 2008
Sunday, December 7, 2008
11:00 am - 3:00 pm
with 45-minute Lunch break

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Social Media Strategies Workshop's Benefits:
|
This session
will show you the entire realm of social
media and how to use it effectively as part
of a holistic marketing campaign. While many
people think of "Digg" as the big player
that they need to be working with, Digg is
just one of many facets of social media.
From social communities to photo sharing,
blogging and forums, the Internet offers a
world of opportunity waiting to be explored.
You'll come away with great ideas on how to
effectively leverage your brand, services
and products in different social media
environments.
|

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Who should attend?
|
Beginners in Search Marketing to
experienced Search Marketers
looking to understand more about
social media and how to use it
effectively. |

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Who has already attended?
The following
companies have sent their delegates in our
previous workshops:
-
Gulf News
-
Dubai Media City
-
Choueiri Group
-
Motivate
Publishing
-
MyStayinDubai.com
-
DubaiBFA.com
-
Proctor & Gamble
-
Siemens
-
Internet Vision
- US
-
Wateen
Telecom - a Warid company
-
Dawn Group
-
Jang Group of
Companies
-
Pakistan Software Export Board
-
ECommerce
Gateway
-
Institute of Chartered & Management Accountancy
-
Emaar Pakistan

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Social Media Marketing Strategies Workshop's Agenda:
|
Attendees will:
-
Understand
the "Rules
of
Engagement"
-
Learn the
difference
that
participation
in social
media will
make
-
Gain
understanding
as to why
keyword
research is
important in
social media
-
Gain
understanding
as to why
not every
form of
social media
is the
"right one"
-
Gain insight
into the
different
types of
social media
such as
-
Social
News
-
Social
Sharing
Social
Bookmarking
-
Social
Networking
-
Stumbling,
Wikipedia,
etc.
-
Forums &
Message
Boards
-
Ratings
&
Reviews
-
Blogging
Social Media
Agenda:
-
Overview of
What Social
Media is
-
What are
the
different
types of
Social
Media
-
Why Use
It
-
What
does it
take to
be
successful
-
It's not
a flash
in the
pan
-
Overview of
Social News
-
What is
Social
News
-
Who uses
Social
News
-
How do I
Use It?
-
Overview of
What Social
Sharing
-
Overview of
Social
Networking
Sites
-
What are
Social
Networking
sites
-
Who uses
Social
Networking
sites
-
How do I
use
social
networking
effectively
-
Overview of
Social
Bookmarking
Sites
-
What are
Social
Bookmarking
sites
-
Who uses
Social
Bookmarking
sites
-
How do I
use
social
Bookmarking
effectively
-
Overview of
Forums &
Message
Boards
-
What are
Forums &
Message
Boards
-
Who uses
Forums &
Message
Boards
-
How do I
use
Forums &
Message
Boards
effectively
-
Overview of
Rating &
Review Sites
-
What are
Rating &
Review
Sites
-
Who uses
Forums
Rating &
Review
Sites
-
How do I
use
Rating &
Review
Sites
effectively
-
Overview of
Other Social
Media Sites
(StumbleUpon,
Wikipedia,
Yahoo!
Answers,
LinkedIn,
etc.)
-
What are
Other
Social
Media
Sites
-
Who uses
these
Other
Social
Media
Sites
-
How do I
use
these
Other
Social
Media
Sites
effectively
-
Overview of
Blogging
|
|
|

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About Workshop Speaker - Najam
Ahmed
Najam became a Qualified
Google Advertising Professional in November 2005.
Since then he has helped numerous clients build and
optimize their AdWords campaigns. Najam has nine years
experience managing online marketing campaigns. He is
currently working as Search Marketing Consultants
for ECom Worldwide, an internet marketing
company focused on search engine optimization
(SEO) and search engine marketing (SEM).
Najam has extensive
experience training people how to understand and
effectively utilize search marketing strategies to
achieve their business goals.
Najam started his career in
Karachi, Pakistan in 1999. Before moving to Dubai in
2007, he worked for a wide range of clients, including
Proctor & Gamble, Siemens, Internet Vision - US, Wateen
Telecom - a Warid company, Dawn Group, Jang Group of
Companies, Pakistan Software Export Board, ECommerce
Gateway, Institute of Chartered & Management Accountancy
and Emaar Pakistan.
Najam was recently invited
by the UK management of Dubai Lynx 2008 - 1st Dubai
International Advertising Festival, at Dubai
International Exhibition & Convention Centre, Dubai to
conduct an Internet Marketing workshop.

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Registration Information
Social Media Marketing Strategies
Workshop 2008
Sunday, December 7, 2008
11:00 am - 3:00 pm
with 45-minute Lunch break
Participation Fee: AED 950/- per
delegate
Special Group Discount: 3 or more
delegates from the same organization, registering at the same time
qualify for 25% off their total registration fees.
Participants will be provided with:

Please note:
-
Seats are limited and available on
first-come-first basis.
-
Pre-Payment is required to register
NO LATER than 15 November 2008.
-
Payment is accepted online by any
major credit card i.e. Master, Visa, Discover or through Paypal.
-
Cancellation - if you must cancel
for any reason, notify our registration department by 20
November
2008. Your fee will be refunded less a AED 200/- processing fee.
Cancellation after 20 November 2008 are non-refundable.
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Contact Information:
For questions regarding registration,
please e-mail our Registration Department at
registration@seointl.net
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Past
Internet Marketing Workshops:
Understanding Search Engine
Optimization, Dubai International Exhibitions & Convention
Centre, Dubai, UAE - April 1, 2008
SEO & Google AdWords Workshop, Avari Towers, Karachi - July
21-22, 2007
Google AdWords Workshop, Holiday Inn, Islamabad - February 4,
2007
Google AdWords Workshop, Avari Towers, Karachi - January 21,
2007
Search Engine Optimization Workshop, Avari Towers, Karachi -
November 12, 2006
Google AdWords Workshop, Holiday Inn, Islamabad - September 3,
2006
Search Engine Marketing Workshop, Avari Towers, Karachi - May 13
- 14, 2006
Search Engine Marketing Workshop, Holiday Inn, Islamabad - March
25 - 26, 2006
Search Engine Marketing Workshop, Pearl Continental, Lahore -
March 18 - 19, 2006
Search Engine Marketing Workshop, Avari Towers, Karachi - March
11 - 12, 2006
Search Engine Marketing Workshop, MCB Bank Ltd., Karachi, June 30
- July 4, 2003

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Upcoming Workshops:
SEO Workshop, Dubai,
UAE - August 10, 2008
Link Building Tactics, Tools & Techniques , Dubai, UAE -
August 17,
2008
Local Search Engine Marketing Strategies, Dubai, UAE - October 3,
2008
PPC [Pay Per Click] Advertising
Workshop, Dubai, UAE - November 2, 2008
Search & Analytics Workshop, Abu Dhabi, UAE - November 24, 2008
Social Media Marketing Strategies - Dubai, UAE - December 7, 2008

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About
SEO Int'l, Dubai
SEO International,
Dubai, UAE - offers Internet Marketing services,
consultancy and training, including SEO (Search
Engine Optimization) and PPC (Pay per Click)
Advertising and its Management services.
Contact Us:
Email info@seointl.net
Dubai, United Arab Emirates |