SEO, AI & Content Marketing Course
January 12, 2025 2026-06-27 0:01SEO, AI & Content Marketing Course
AI for Smarter SEO & Content!
SEO International Dubai presents a 5-Day SEO, AI & Content Marketing Masterclass designed to elevate your website's visibility and organic search ranking. Perfect for beginners and experienced marketers alike, this course empowers you with AI-driven strategies for SEO and content creation.
✔ Drive Massive Organic Traffic
✔ Dominate Search Rankings
✔ Master Leading AI SEO Tools
✔ Personalized Feedback & Coaching
Future-proof your SEO & Content Marketing Skills with AI. Learn more
5-Day SEO & Content Marketing [paired with AI & ChatGPT] Masterclass - Dubai, UAE
Are you looking to hone your SEO and Content Marketing skills, while getting a better understanding of how Artificial Intelligence (AI) can be used in the process? If so, then our 5-Day SEO & Content Marketing [paired with AI] Masterclass is perfect for you!
Enhance your digital marketing career prospects with our SEO & Content Marketing Masterclass. Learn the latest techniques and best practices for creating content that ranks well on search engines, with AI integration to optimize your content for success. Don’t miss out on this unique opportunity — sign up now and attend it in Dubai or Online over Zoom from anywhere and gain valuable knowledge and skills to take your SEO and Content Marketing efforts to the next level!
Join us in Dubai, Online, or In-House
Group Session (In-Person or Online) – Attend at JW Marriott Hotel, Dubai Marina (AED 3,650 per person) or join live via Google Meet (AED 2,150 per person).
Private 1-on-1 Session (Online or In-Person) – Live over Google Meet (AED 3,950 per person) or at your premises (AED 4,950 per person).
In-House Team Training (Online or at Your Premises) – AED 8,350 for up to 5 persons.
Follow the links to know more:
- SEO, AI & Content Marketing Course Overview
- AI for SEO Professionals & Content Marketers
- Course Schedule
- Pricing
- Course Content with Learning Outcome
- Complete Course Outline
- Online Sessions
- In-Person, Classroom-based Sessions
- In-House, Personalized Sessions
- Who should attend this SEO, AI & Content Marketing Masterclass?
- Who has attended our courses?
- Previous Participants’ Reviews
- About the Instructor
- About SEO International
Empowering People to Learn and Grow with Digital Marketing
SEO International, a Google Partner firm, based in Dubai, UAE offers Digital Marketing Courses and Consultation Services in Dubai, UAE, GCC, Pakistan, and India since November 1999.
Learn all about Digital Marketing
Empowering people to Learn and Grow with Digital Marketing since 1999
SEO International, a Google Partner firm, based in Dubai, UAE offers Digital Marketing Courses and Consultation Services in Dubai, UAE, GCC, Pakistan, and India since November 1999.
Are you looking to grow your business and reach new heights? Then you need to empower yourself and your team with the latest AI-driven SEO & Content Marketing strategies. And there’s no better place to learn than at SEO International.
We’re a Google Partner firm with over 23 years of experience in the industry. We offer courses and consultation services that cover all aspects of digital marketing, from SEO, and Google Ads to social media marketing and everything in between.
So, whether you’re based in Dubai, UAE, or anywhere else in the world, we can help you take your business to the next level. Contact us today to find out more.
SEO, AI & Content Marketing Course Overview
This 5-Day SEO and Content Marketing Masterclass will provide you with a complete overview of the latest strategies, techniques, and technologies used in SEO and Content Marketing, paired with AI. You will gain a better understanding of how to create an effective content marketing strategy for your business, learn about the latest principles of SEO, and obtain hands-on experience in SEO and Content Marketing techniques. Additionally, you will gain the skills to use AI to optimize and automate your content and SEO campaigns. This course will equip you with the knowledge and practical skills needed to become an expert in SEO, AI, and Content Marketing.
Learn the essentials of building an effective SEO & Content Marketing strategy and its practical implementation with real-world examples with Najam Ahmed, a certified instructor with 23 years of experience in the field.
Contact us today to find out more.
AI for SEO Professionals & Content Marketers
AI is an invaluable asset to SEO professionals and content marketers, providing them with the powerful tools they need to optimize their strategies. AI-powered data analysis allows them to make informed decisions based on user behavior, keyword trends, and content performance. Additionally, AI can personalize content for individual users, resulting in higher engagement rates and improved conversion rates; automate content creation for faster turnaround times; and help improve website visibility in search engines which leads to better search rankings and an improved user experience. All of these benefits combined give SEO professionals and content marketers a competitive edge in content marketing industry.
SEO, AI & Content Marketing Course Outline with Learning Outcome
Upon completion of this course, you will have a comprehensive understanding of SEO and its various strategies, including keyword research, on-site and off-page optimization, local and mobile SEO, backlink building, Google Analytics, and more. You will also learn about the latest SEO trends and content marketing techniques, including cutting-edge AI-powered tools revolutionizing SEO for smarter keyword targeting, content optimization, and competitor analysis. You can apply this knowledge to improve your website’s organic ranking, generate content ideas for trending topics, and effectively use ChatGPT, Google’s Gemini, Perplexity AI (and related tools) for SEO. Here are the key topics that will be covered in this 5-Day SEO, AI & Content Marketing Masterclass:
- SEO – What, Why, and How
- Google Search Algorithm – understanding how Google works
- 29 SEO Strategies – that help you improve your website’s organic ranking
- SEO Keyword Research – with amazing tools for finding the best keywords for your website
- Google Trends – to get content ideas for trending topics
- 11 Effective Methods to Use ChatGPT/Gemini for SEO
- On-site SEO Strategies
- Local SEO – Optimizing Google Business Profile
- Mobile SEO – optimizing your website for smart devices
- Off-page SEO Strategies
- 7 Creative Ways to Earn Backlinks
- Offering a great, useful tool/online service
- Understanding Google Search Console
- SEO Competitive Analysis – 7 Steps with related tools
- SEO & PR
- YouTube SEO
- AI-powered Image & Video Tools
- Understanding Users’ Engagement with Google Analytics
- Predictive Analytics for SEO – Leverage AI to forecast search trends, allowing you to optimize your content and stay ahead of the curve proactively.
- Personalization at Scale with AI – Utilize AI to understand distinct audience segments, enabling the creation of highly targeted content that resonates better.
- SEO Checklist
- Daily, Weekly, and Monthly SEO Tasks – to improve and maintain your SEO
- International SEO – Best Practices
- Things to consider while revamping a website to retain SEO
- SEO for Voice Search
- SEO Audit – a simple, but effective method
- 27 Powerful Content Marketing Ideas (with Examples)
- How to write content that ranks on Page 1 of Google Search Results
- Topic Clustering for Content & SEO
- Think Content – consider your website first, social media second!
- Inbound Marketing with Content Marketing
- Genuinely helping people is the new marketing!
- 14 AI-powered Tools for SEO, Content Writing & Content Marketing
- SEO Trends for 2025 and beyond!
- The Future of AI in SEO – Discover the growing role of AI in keyword research, content optimization, and other essential SEO tasks.
- Understanding Google’s Generative Search Experience (GSE) for enhanced SEO.
Course Schedule
| 5-Day SEO, AI & Content Marketing Masterclass | 9 am - 2:00 pm [GMT +4] |
|---|
| May 19 – 23, 2025 |
| Nov 17, 21, 2025 |
In-House, Personalized Sessions
If you don’t see the content that you prefer or the dates don’t work for you, please contact us and we can discuss making in-house arrangements for you at your premises or online on the dates/times that suit you most. We may also personalize these courses to meet your specific learning goals and/or business objectives.
Pricing
| 5-Day, In-Person Sessions at JW Marriott Hotel, Dubai Marina | 8am - 2pm [GMT +4] | 5-Day, Online Sessions over Zoom | 8:30am - 1:30pm [GMT +4] |
|---|---|
| AED 3,650 per person | AED 2,150 per person |
In-House, Personalized Sessions
In-house Sessions (Online or at Your Premises) costs AED 8,350 for up to 5 participants.
Contact us for more details
About the Instructor
Najam Ahmed – Digital Marketing Strategist
Najam Ahmed is an experienced digital marketing strategist who has helped over 1,300 businesses in the UAE, Saudi Arabia, and across the GCC. He offers consultation and courses on various aspects of online marketing, including SEO, Google Ads, Google Analytics, Content Marketing, and Social Media Marketing. With more than 23 years of experience in the field, Najam Ahmed is the ideal instructor to help you grow your business online.
Want to know more about Najam? Explore his profile here.
In-Person, Classroom-based Sessions
Our classroom-based, group sessions are in-person, live, fully interactive sessions that are conducted at JW Marriott Hotel, Dubai Marina. These 5-day sessions will include:
- 5-Day, in-person, group sessions
- Fully Interactive – you can ask questions live
- Maximum 20 participants in each session – to have more time to explain, interact and communicate
- Access to the Presentation copy – plus PDFs, templates, video tutorials, and many other learning resources
- Valet Parking facility
- WiFi Internet access
- Buffet Lunch at JW Kitchen, JW Marriott Dubai Marina + 2 Coffee breaks with refreshments
- Get Certified by Google – you will be able to get certified by Google, Hubspot, and more.
- The course fee (for In-Person Sessions) is AED 3,650 per person
Online Sessions over Zoom
These are the same fully interactive sessions that we conduct in-person at the JW Marriott Hotel, Dubai Marina. You will be joining us remotely from anywhere in the world and the sessions will be broadcasted live. These 5-Day sessions will include:
- 5-Day Live Sessions with the instructor
- Fully Interactive – you can ask questions live
- Maximum 20 participants in each online session – to have more time to explain, interact and communicate
- Access to Recorded Sessions – you will also have access to the recorded sessions to watch them later
- Learn from Anywhere – you will be getting the same experience as the people who join us in-person.
- Access to the Presentation copy – plus PDFs, templates, video tutorials, and many other learning resources
- Get Certified by Google – you will be able to get certified by Google, Hubspot, and more.
- The course fee (for Online Sessions) is AED 2,150 per person
In-House, Personalized Sessions
For those who don’t find the right digital marketing content or don’t have the time to attend our scheduled training programs, we offer customized in-house training at your premises. Our team of experts can tailor course content according to your learning requirements and deliver them via online or in-person classes at your premises.
We have had the pleasure of serving almost 8,800+ people living/working in Dubai Media City, Internet City, Dubai Healthcare City, Dubai Marina, JLT, and many other places across the UAE and GCC.
If you’d like to discuss your digital marketing needs with us, please get in touch! We are more than happy to work with you and develop customized training around your particular issues.
The course fee is AED 8,350 for up to 5 participants. Features include:
- Tailored content as per your learning requirements
- Customized training around your particular issues
- Delivered via online or in-person classes
- A professional and experienced trainer, Najam Ahmed with extensive knowledge of SEO and content marketing.
- Practical instruction with interactive activities and group discussion
- Access to resources, templates and materials for practice purposes and future references.
- Certificate of completion
Our Valued Participants
We, at SEO International, have trained 8,850+ participants from Dubai, UAE, Saudi Arabia, across the GCC for multiple digital marketing skills such as SEO, Google Ads, Analytics, Content Marketing, Social Selling, and Social Media Marketing:
Testimonials
Why Do People Love Us?
Seeking for verbals of our service quality? Find them here. Everything is transparent and straightforward for your sense of jusitifcation.

I came from Texas U.S.A
Thank you so much Najam
We’ll see you soon!
Cristina Saravia.
Mr Najam is an extraordinary teacher with great analytical training skills that keeps you glued throughout the course. After completion of the course, one would feel really empowered at having gained a great wealth of knowledge..
Overall great teacher and highly recommended 👍
Also, he is selfless teacher I’ve known. He wants to share all his knowledge on every student he had.
I hope that this company will strive more into success.
Who should attend this SEO, AI & Content Marketing Masterclass?
This 5-Day masterclass is ideal for anyone looking to improve their website's visibility and organic ranking on search engines. It is suitable for beginners with no prior SEO knowledge and intermediate-level practitioners looking to refine their skills and learn about the latest SEO trends and strategies. It is relevant for website owners, digital marketers, content creators, and entrepreneurs who want to attract more organic traffic to their websites and increase their online presence. Additionally, individuals looking to expand their knowledge of content marketing and AI-powered tools for SEO and content creation will also benefit from this course.
Enroll Today
Please submit the following information to enroll for our classroom-based, online over Zoom, or in-house digital marketing course, or send an email to najam@seointl.net
5-Day SEO & Content Marketing Masterclass [Paired with Artificial Intelligence] – Complete Course Outline
Request a brochure
To get complete course details with the course outline, please fill in the form and you will receive a PDF brochure containing all the details of this 5-Day SEO & Content Marketing [paired with AI] Masterclass.
Old SEO Doesn’t Work Anymore!
From SEO to AEO: Be Found in Gemini, ChatGPT, and Google AI Mode
The SEO game has fundamentally shifted. With Google AI Overviews, ChatGPT summaries, and now the rise of Google AI Mode—a full-screen generative experience replacing traditional SERPs—many founders and marketing teams across Dubai and the GCC are left wondering why their traffic is disappearing. Traditional ranking tactics aren’t enough. And generic tutorials won’t help.
That’s where SEO International comes in. We deliver hands-on, custom AI SEO training built around today’s discovery habits. Whether you’re a corporate team, startup founder, or freelancer, our sessions help you shift from confusion to clarity and take control of your visibility in this AI-powered era.
YouTube & Shorts SEO
LinkedIn SEO for Professionals
Instagram & TikTok SEO
AI SEO for Social Media
GEO & AEO
Voice & Mobile SEO
Content Strategy for AI Visibility
Entity & Personal Brand SEO
E-Commerce & AI SEO
What You’ll Learn – Real-World Outcomes
Our training isn’t theory. It’s real-world, action-ready learning. You’ll gain:
- A deep understanding of how Gemini, AI Overviews, ChatGPT, and Google AI Mode impact your visibility
- Skills to write content that gets cited in AI summaries, not just ranked
- EEAT-aligned strategies for building authority across high-trust sectors like healthcare, legal, and education
- Site and page structuring techniques for AI readability, schema, and multilingual support
- Prompting strategies for scalable content using ChatGPT and Gemini
We bring industry-specific examples from clinics, real estate teams, educators, and e-commerce brands in Dubai, Jeddah, and Riyadh.
You will also receive SEO presentation, prompt formulas, EEAT audit checklist, and custom recommendations for your own websites.
Who This Training Is For
We work with:
- Freelancers and independent professionals who want to stay competitive and offer more value
- Corporate teams and marketing departments in healthcare, retail, real estate, and education
- Startup founders and small business teams who want to build visibility without hiring agencies
- Healthcare marketers and clinic managers handling digital growth
- Real estate and e-commerce professionals focused on performance and local search
- Students, interns, and job seekers looking to build in-demand SEO skills
Whether you’re working solo or leading a department, this training will give you a future-proof advantage.
Why AI Mode Changes Everything
Google AI Mode is designed to give users an immersive answer-first experience. Instead of showing 10 blue links, it provides full-screen generative content, dynamic follow-up prompts, and rich media.
According to a 2025 Gulf News report, AI Mode has now launched in Dubai and across 200+ countries. Nearly 50% of all Google queries trigger AI-generated content blocks. Brands not cited here are effectively invisible.
A McKinsey GCC report adds that while 80% of businesses are investing in AI, fewer than 20% have restructured their SEO for AI visibility. That’s the gap we help you close.
Our training helps you build content designed to be the answer—not just a link among many.
How the Training Works
We offer flexible, personalized delivery formats:
- One-on-One Coaching: 2–4 hour private sessions
- Team Workshops: Half or full-day formats for internal teams or agencies
- Ongoing Mentorship: Weekly/monthly support to guide implementation
- Online or On-Site: Across Dubai, Abu Dhabi, Riyadh, Jeddah, GCC cities, or via Google Meet
All formats include:
- Audits
- Prompt exercises
- SEO templates
- Live feedback
AI SEO: The Time Is Now
By 2026, most of your potential customers won’t even visit your website — unless your content is quoted, trusted, and structured the way AI tools expect.
📉 70%+ of searches will be zero-click (Gartner)
📉 8 in 10 GCC businesses are investing in AI — but only 18% have adjusted their SEO (McKinsey)
📉 AI tools now decide what gets seen — not your rankings
This is your moment to shift — before your competitors beat you to it.
Ready to Take Action?
Let’s rebuild your visibility from the ground up — or train your team to do it in-house. Whether you want to start with a consulting session, dive into hands-on SEO services, or upskill your team — we’ll tailor the solution to match your real goals and industry.

I came from Texas U.S.A
Thank you so much Najam
We’ll see you soon!
Cristina Saravia.
Mr Najam is an extraordinary teacher with great analytical training skills that keeps you glued throughout the course. After completion of the course, one would feel really empowered at having gained a great wealth of knowledge..
Overall great teacher and highly recommended 👍
Also, he is selfless teacher I’ve known. He wants to share all his knowledge on every student he had.
I hope that this company will strive more into success.
Empowering Brands to Grow with Future-Ready SEO Strategies
SEO International, a Google Partner based in Dubai, has delivered SEO services and training since 2003 — now enhanced with AI-driven strategies across the UAE, GCC, Pakistan, and India.
Najam Ahmed – Digital Marketing & AI Strategist
Najam Ahmed is a seasoned digital marketing consultant and Google Partner with over two decades of experience supporting 1,300+ businesses across the UAE, Saudi Arabia, and the GCC. Since 2022, he has been integrating AI-driven strategies into SEO, Google Ads, and content marketing to help brands adapt to the future of search.
His programs combine hands-on SEO, AI tools, analytics, and real-world insights — tailored to deliver smarter, faster, and more effective results. Backed by a dedicated team, Najam ensures every session is practical, personalized, and built for impact.
Discover more about Najam and his AI-powered SEO strategies.
Our Valued Participants
We, at SEO International, have trained 8,850+ participants from Dubai, UAE, Saudi Arabia, across the GCC for multiple digital marketing skills such as SEO, Google Ads, Analytics, Content Marketing, Social Selling, and Social Media Marketing:
Frequently Asked Questions - AI SEO Courses
This training is ideal for anyone navigating the shift from traditional to AI-first search: marketers, founders, content teams, freelancers, and agency professionals. It’s especially valuable for those in competitive or regulated sectors like real estate, healthcare, education, and e-commerce. Whether you’re launching a brand, managing multiple locations in the GCC, or adapting to sudden visibility drops due to AI Mode, this program gives you the clarity and skills to regain control.
Not at all. Our approach is beginner-friendly yet deep enough for experienced professionals. We break down each tool and tactic using examples relevant to your industry and region. You’ll understand both the why and the how—so even if you’re new to SEO or AI, you’ll leave with the confidence to take action.
You’ll learn how to appear in AI Overviews, be cited in Gemini, and structure content for zero-click results. We dive into multilingual SEO, voice-first optimization, EEAT compliance, and prompt-driven workflows. The training includes hands-on exposure to what it takes to be chosen by AI, not just ranked by Google.
You’ll work with a practical mix of free and pro tools: ChatGPT, Gemini, Perplexity, Google Search Console, Screaming Frog, Ubersuggest, and others. We also provide access to templates, prompt frameworks, and audit checklists so your team can implement confidently without tool overwhelm.
Most participants begin noticing impact in 6–8 weeks, particularly in AI citations, Google Maps visibility, and faster discovery via voice queries. This depends on how quickly your team applies what you learn. We support implementation to help you move from learning to results.
Yes. You’ll receive editable prompt templates, schema samples, audit guides, and content checklists. Sessions can be recorded on request. These materials help you turn learning into sustainable systems for your marketing team or business.
We offer follow-up access via email and optional mentoring sessions. You can also request feedback on your first set of optimized pages, content drafts, or map listings. If needed, we help you prioritize your next SEO actions based on what you learned.
Yes. The AI search landscape changes fast. We revise the training quarterly to reflect updates from Google AI Mode, Gemini, ChatGPT, and voice interfaces. Our sessions always align with the most current tactics proven to work across Dubai, KSA, and GCC markets.
We often train teams with varying experience—from interns to CMOs. Sessions include live examples, breakout tasks, and multiple learning tracks so each person can apply what’s most relevant. Everyone walks away with clarity and next steps they can own.
Absolutely. We offer bilingual training for teams in the UAE, Saudi Arabia, and wider GCC. Content, tools, and examples are localized for your language and business environment. Whether your team prefers Arabic or English, we ensure clarity throughout. Our main trainer speaks only English, but we have an expert interpreter, and AI assitance to answer all your questions in Arabic.
We’ve worked with clients in healthcare, real estate, education, law, and retail—across Dubai, Jeddah, Riyadh, and other GCC cities. Our training includes sector-specific templates, voice-ready structuring, and real examples from these fields.
Yes. This training empowers your internal team to work more effectively with your agency. You’ll learn how to evaluate AI-readiness, request the right deliverables, and align your strategy with the new metrics that matter—visibility inside AI answers, not just organic clicks.










