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AI for Marketers – the benefits

Here’s a list of some benefits of leveraging AI that you, as a marketer, can avail:

• Increase your revenue and reduce your cost
• Significantly reduce time spent on legwork and repetitive tasks using automation
• Personalized marketing to meet the individual needs of consumers
• Forecast the needs and behaviors of your customers
• Get actionable insights from your marketing/sales/CRM data
• Gain the best out of your current marketing efforts
• Get substantial ROI on your advertising/marketing campaigns
• Revolutionize your marketing efforts by utilizing Intelligent Marketing

While artificial intelligence (AI) is still in its early stages, it is rapidly evolving and promises to revolutionize the marketing industry. According to a recent study, 61% of marketers believe that AI will be essential to their success in the next 3 – 5 years.

Despite this optimism, however, adoption of AI remains slow due largely to a lack of training and education. This is a critical problem that must be addressed if the full potential of AI is to be realized. Marketing professionals need to be better informed about what AI can do and how it can be used effectively. In addition, they need to have access to tools and resources that will help them use AI to its fullest potential. Only then will we see the true transformative power of AI in the marketing world.