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PPC [Pay Per Click] Advertising Workshop 2008
in
Dubai, UAE
on
Sunday, November 2, 2008
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Don't Find Customers -
Let them Find you! |
|
Advertise
your business on
Google,
Yahoo
& Live
the
right way
to get
maximum returns! |
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Join Now:
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PPC
[Pay
Per Click]
Advertising
Workshop
Dubai: Sunday, November 2, 2008
Qualified Google Advertising Professional will lead this workshop
PPC Advertising
Workshop: Description
| Benefits |
Agenda
Past Internet Marketing Workshops |
Upcoming Workshops & Seminars
Who should attend
| Who has already attended | About the Speaker
Registration Info |
Register
Online | Venue & Timings |
Contact Us
PPC Advertising Workshop's Description:
PPC Advertising is the fastest and
most effective ways to gain a presence on world's most popular
search engines like Google, Yahoo & Live.
Done
incorrectly it can also be one of the costliest. There are many
diverse components to a pay per click campaign, but all have to work
together to achieve the best return. This comprehensive training
program will familiarize participants with a multitude of paid
advertising subjects. The course covers material for both the
beginner and experienced advertiser. The workshop also covers the steps
involved in setting up and optimizing AdWords campaign to ensure
every click counts.
This interactive training provides best practices on how to select
and evaluate keywords, tips on writing effective ads and
optimizing
landing pages, and in addition will show you how to establish an
overall PPC strategy for bidding and budgeting for campaigns. This
training includes guidance on structuring your PPC campaigns for
easy maintenance and best returns.
This workshop provides practical solutions and techniques to help
you get the most from your paid advertising.
Whether you're a new advertiser
interested in learning more about AdWords or a seasoned veteran
ready to take your account to the next level, PPC Advertising Workshop can
help you meet your goals. This workshop will help you learn how to
make the most out of the time and money you invest in AdWords.
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Want to learn how to get more out of
your AdWords campaigns?
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Looking for account management tips
from an industry professional?
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Ready to boost your ROI and drive
more business to your site?
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Get listed on the first page
of Google within 30 Minutes or less.
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Attract a new potential customer
for as low as 1 AED.
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Your ads show up on
Google
almost instantly.
Write your ads.
Select your keywords,
target market & target countries
Set your budget.
Start seeing results.
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Your ads may also appear in AOL,
Netscape Netcenter, EarthLink,
CompuServe, Shopping.com, AT&T Worldnet,
Ask.com, About, Lycos, NYTimes.com,
InfoSpace, HowStuffworks, Business.com,
Food Network, HGTV, Froogle,
GMail,
TheEmiratesNetwork.com,
IndexUAE.com,
Dubizzle.com,
AutoDealer.ae,
IndiaTimes.com,
MoneyControl.com and thousands of other important web sites and portals
along with
Google Search Network.
You reach your
audience
at the
right time,
with the right message...
Only with
PPC Advertising especially
Google
AdWords
Back
PPC Advertising Workshop's Benefits:
This is a comprehensive training
session. The practical advice and best practices taught in
the session will help participants run more efficient
campaigns with higher returns.
Participants will:
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Enhance their knowledge base
about AdWords and its many options
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Understand the components of
a good AdWords advertising strategy
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Learn proven techniques to
select and evaluate keywords that produce results
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Acquire tips on developing
effective ads and landing pages that convert visitors to
buyers
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Discover ways to measure
paid search performance and learn techniques to optimize
campaigns
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Gain new insights into
campaign management
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Increase their skills and
comfort level working in the paid search field
Back
Who should attend?
Everyone who
promotes Web sites as part of their work should
attend these workshops! Web marketers should
understand all parts of a search marketing
campaign - optimization, paid inclusion, and
pay-per-click solutions.
Participants come
from many different industries, including:
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Web site
designers and developers
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eCommerce
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Business
development
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Advertising
Executives
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Web site
usability
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Direct marketing
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Media buying
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Affiliates
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Public relations
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Web analysts
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Sales and
marketing consultants
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Business
Executives
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Non-profit
agencies
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Or any job that
requires site development and promotion.
Back
Who has already attended?
The following
companies have sent their delegates in our
previous workshops:
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Gulf News
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Dubai Media City
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Choueiri Group
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Motivate
Publishing
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MyStayinDubai.com
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DubaiBFA.com
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Proctor & Gamble
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Siemens
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Internet Vision
- US
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Wateen
Telecom - a Warid company
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Dawn Group
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Jang Group of
Companies
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Pakistan Software Export Board
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ECommerce
Gateway
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Institute of Chartered & Management Accountancy
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Emaar Pakistan
Back
PPC Advertising Workshop's Agenda:
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Keyword Research for PPC
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AdWords Account Navigation
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Creating an account
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Understanding Campaign, Ad
Group, and Keyword statistics
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Editing Campaign Settings
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Language & Regional
Targeting options
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Editing CPCs
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Account tools
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Tips on Developing Effective Ads
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Editorial Guidelines
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Best Practices
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Insider Copywriting Tips
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Testing Ads
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Landing Page Optimization
Back
About Workshop Speaker - Najam
Ahmed
Najam became a Qualified
Google Advertising Professional in November 2005.
Since then he has helped numerous clients build and
optimize their AdWords campaigns. Najam has nine years
experience managing online marketing campaigns. He is
currently working as Search Marketing Consultants
for ECom Worldwide, an internet marketing
company focused on search engine optimization
(SEO) and search engine marketing (SEM).
Najam has extensive
experience training people how to understand and
effectively utilize search marketing strategies to
achieve their business goals.
Najam started his career in
Karachi, Pakistan in 1999. Before moving to Dubai in
2007, he worked for a wide range of clients, including
Proctor & Gamble, Siemens, Internet Vision - US, Wateen
Telecom - a Warid company, Dawn Group, Jang Group of
Companies, Pakistan Software Export Board, ECommerce
Gateway, Institute of Chartered & Management Accountancy
and Emaar Pakistan.
Najam was recently invited
by the UK management of Dubai Lynx 2008 - 1st Dubai
International Advertising Festival, at Dubai
International Exhibition & Convention Centre, Dubai to
conduct an Internet Marketing workshop.
Back
Registration Information
The workshop will be
organized in Dubai, UAE.
Dubai, UAE
PPC Advertising Workshop 2008
Sunday, November 2, 2008
11:00 am - 3:00 pm
with 1-Hour Lunch Break
Participation Fee: AED 950/- (US$260) per
delegate
Special Group Discount: 3 or more
delegates from the same organization, registering at the same time
qualify for 25% off their total registration fees.
Participants will be provided with:
Please note:
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Seats are limited and available on
first-come-first basis.
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Pre-Payment is required to register
NO LATER than 15 October 2008 for Dubai event.
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Payment is accepted online by any
major credit card i.e. Master, Visa, Discover or through Paypal.
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Cancellation - if you must cancel
for any reason, notify our registration department by 20 October
2008 for Dubai event. Your fee will be refunded less a AED 200/- processing fee.
Cancellation after 20 October 2008 are non-refundable.
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We also have plans to offer Internet
Marketing events in Bahrain, Muscat Oman, Lebanon and other
Middle East regions.
Back
Contact Information:
For questions regarding registration,
please e-mail our Registration Department at
registration@seointl.net
Back
Past
Internet Marketing Workshops:
Understanding Search Engine
Optimization, Dubai International Exhibitions & Convention
Centre, Dubai, UAE - April 1, 2008
SEO & Google AdWords Workshop, Avari Towers, Karachi - July
21-22, 2007
Google AdWords Workshop, Holiday Inn, Islamabad - February 4,
2007
Google AdWords Workshop, Avari Towers, Karachi - January 21,
2007
Search Engine Optimization Workshop, Avari Towers, Karachi -
November 12, 2006
Google AdWords Workshop, Holiday Inn, Islamabad - September 3,
2006
Search Engine Marketing Workshop, Avari Towers, Karachi - May 13
- 14, 2006
Search Engine Marketing Workshop, Holiday Inn, Islamabad - March
25 - 26, 2006
Search Engine Marketing Workshop, Pearl Continental, Lahore -
March 18 - 19, 2006
Search Engine Marketing Workshop, Avari Towers, Karachi - March
11 - 12, 2006
Search Engine Marketing Workshop, MCB Bank Ltd., Karachi, June 30
- July 4, 2003
Back
Upcoming Workshops:
SEO Workshop, Dubai,
UAE - August 10, 2008
Link Building Tactics, Tools & Techniques , Dubai, UAE -
August 17,
2008
Local Search Engine Marketing Strategies, Dubai, UAE - October 3,
2008
PPC [Pay Per Click] Advertising
Workshop, Dubai, UAE - November 2, 2008
Search & Analytics Workshop, Abu Dhabi, UAE - November 24, 2008
Social Media Marketing Strategies - Dubai, UAE - December 7, 2008
Back
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About
SEO Int'l, Dubai
SEO International,
Dubai, UAE - offers Internet Marketing services,
consultancy and training, including SEO (Search
Engine Optimization) and PPC (Pay per Click)
Advertising and its Management services.
Contact Us:
Email info@seointl.net
Dubai, United Arab Emirates |
