How to drive store sales with Google AdWords?
June 27, 2016 2016-06-27 18:15How to drive store sales with Google AdWords?
A customer’s interaction with you can start online and then finish in store. This ‘Google AdWords Best Practices‘ video series official published by Google AdWords YouTube channel will show you how to enhance and target your online ads to drive offline sales and how to optimize them for success. These Google videos cover these topics in the following 5 videos:
- How to set up your keywords to capture local searches
- How to enable location extensions for your ads
- How to reach customers near your location extensions
- How to measure the offline performance of your online ads
- And finally how to optimize your campaigns using those metrics
Use Broad Match in AdWords to Capture Local Searches
How to Enable Location Extensions in AdWords?
Reach Customers Near Your Location Extensions With AdWords
Measure the Offline Value of Your Online Ads
How to Optimize Your Ads for In-Store Sales